There’s been a lot of news in the industry of late regarding claims on the labels of spirits producers, and the truth behind where it’s produced, how it’s made, and the claims of "hand-crafted.” Tito’s Vodka is a recent example, caught in a class-action lawsuit by consumers who felt duped. But no one has generated the amount of attention that Templeton Rye has, with its claims of being made in Templeton, Iowa, but also it’s authentic as a prohibition-era recipe. It’s a bit of a mess really. But on this episode, Bryce T. Bauer, and author and researcher, takes us much further back to the time of Joe Irlbeck, a contemporary, and competitor, to Al Capone. It’s a story farm more rich and fascinating than the marketing stories told by the distiller and bottler of the same name today. It’s real history.