A couple of us are in Taiwan this week working with a team to start up a new brewery. They're moving quickly, as craft beer in this region is picking up speed. Naturally, they want to be a part of the 1% market share growing to 5% and beyond. It's a big task, but there's no hesitation, and we're psyched on their ambition.
But we also feel so lucky to be here while the brewery—and craft beer itself—is still getting framed, both literally and figuratively.